Unless you’ve been in hibernation, you’ve probably caught wind of the newest local event in Portsmouth to hit the Digital Marketing realm – South Coast Digital Marketing, or SC Digital Marketing for short!
Launched by Louise Helyer, a Senior Talent Partner at Mexa Solutions founded in 2023, SC Digital Marketing emerged from the vibrant spirit of events like Brighton SEO. Louise, realising the absence of a local, South Coast-based and regular event, decided to fill the gap with SC Digital Marketing. And we had to get on board, becoming a main sponsor for these events.

Using her contacts in the Digital Marketing industry, Louise put together the very first SC Digital Marketing event. The launch night took place in November 2023, at the Solent Hotel in Whiteley, and it was an absolute hit!
Over 50 marketing professionals from across the region (and some even further afield) attended.

The First Speakers
Jade Arnell, from Rebellion Marketing, spoke about AI in action, unravelling the potential of ChatGPT in SEO content strategies. Meanwhile, Chris Pitt from Vertical Leap navigated the audience through the 5 most important digital marketing activities for success in his talk. The night sparked insightful debates around the applications of AI and the elusive target audience of TikTok.
As well as the opportunity to hear from some brilliant speakers, there was also a free curry and beer provided and the opportunity to network with like-minded individuals.

Witness the Magic: Check out the Video here!
As well as ourselves (Mexa Solutions) Vertical Leap and Whitepress also sponsored this launch event – this support made the meetup possible. The success cemented SC Digital Marketing’s status as a recurring event!

Our Panel Debate!
Besides the usual dose of inspirational talks and networking, a new feature was introduced – the panel debate! Hosted by Jade Arnell from Rebellion and Lee Bradshaw from boxChilli, the debate delved into the clash of Personal Brand vs Business Brand. Diverse opinions sparked profound discussions, and the hosts skillfully navigated all the different viewpoints.
The pannel debate has been a real hit since we launched and now, after relocating to quirky venue we are able to have an interactive one so all attendees also have the chance to have their say.

Relive the Experience: Watch our Video here!
We are Still Evolving As The Number 1 Digital Marketing Event In Portsmouth!
As mentioned before, we have been running for over two years, bringing together the best talent. We are now proudly based at The Aspex Gallery in Gunwharf Quays, Portsmouth. This move felt right as it offers convenient travel links by bus, ferry, and train.
Choosing Portsmouth was also influenced by a new sponsor, Delivered Social, a marketing agency that happened to have access to the fantastic space we now call home.
Since our very first evening, we have continued to grow and have had the pleasure of hearing from some incredible voices in the marketing world, including experts in paid media, SEO, and even someone from Pinterest.

Whats Next?
The South Coast Digital Marketing event takes place every other month on a Thursday at the Aspex Gallery in Portsmouth. Doors open at 6:30 pm, with our first speaker taking the stage at 7:00 pm.
We begin with talks from our speakers, followed by a short break for networking. This is also a great opportunity to ask the speakers any questions you may have.
After the break, we come back together for our interactive panel debate, which is always a highlight of the evening.
If you’re wondering when the next event is, we now have a brand new website where you can register for free, see who else is attending, and explore the upcoming speakers and topics.
FAQ’s
Where is the event held?
The South Coast Digital Marketing event takes place at The Aspex Gallery in Gunwharf Quays, Portsmouth. It’s easily accessible by bus, train, and ferry, with plenty of nearby parking available as well.
Can I network with other attendees and speakers?
Absolutely. We include a dedicated networking break during the evening, giving you the chance to connect with others in the industry and chat directly with our speakers.
What topics are covered?
We cover a wide range of topics within the digital marketing space. These include areas such as SEO, paid media, content marketing, social media strategy, branding, email marketing, and more. Each event features different speakers and panelists, so there’s always something new to learn and explore.
This blog was written by Hollie Agombar, Senior Digital Marketing Executive at Mexa Solutions.