In this episode of Career Marketeer, host Louise Helyer speaks with Allanah Micallef, who has a LinkedIn following of over 30,000, about the journey of building a personal brand.
They discuss Allanah’s experiences, challenges, and strategies for creating engaging content, overcoming imposter syndrome, and leveraging networking to grow professionally. The conversation highlights the importance of authenticity, consistency, and celebrating small milestones in personal branding.
Allanah also explores the evolution of personal branding in the context of job searching and the impact of AI, addressing common LinkedIn myths and the pressures of content creation. She shares practical advice for building a personal brand with balance, genuine interaction, and meaningful engagement.
Whether you are just starting out your marketing journey or wanting to pick up a few handy tips to implement for yourself, this is the podcast for you. Time to start learning from leaders in the digital marketing space.
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